When greenbelt construction company began building houses in a large subdivision with many other builders, the company priced its homes slightly higher than its competitors and promoted the added quality features found in greenbelt's homes. greenbelt was using _________ a(n) pricing strategy a. competitor-based b. value-based c. improvement-based d. premium e. reference-based

Respuesta :

Answer:

a. competitor-based

Explanation:

Probabbly Greenbelt wanted to price the house at a higher price but it is defining the price of the house considering their competitors price rather than value of the land/house. Therefore the basis for the price is the competitors.